2018 State of the Ad Industry SmarTalk

Thank you to all who came out to Eisenhower Corporate Campus in Livingston on January 18th. It was a great turnout. We were honored to have a wonderfully intelligent and engaging panel that represented different types of agencies.

The panelists were:
Kat Gates – Senior Creative Director at WHOSAY
Lara Griggs – Chief Operating Officer at Y&R/NY
Alison Lazzaro – VP, GM of Brand Marketing and Advertising at Prudential

The evening was moderated by our president, Rob Schnapp – Executive Creative Director at Coyne PR

Kat and WHOSAY posted a wonderful recap. SEE IT HERE.

Insights were shared from a variety of perspectives that included a global “traditional” agency (Y&R), a world class in-house agency at one of the most recognized brands in the country (Prudential), an influencer marketing agency (WHOSAY), and an integrated, independent PR firm (Coyne PR).