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In this issue:

President's Message

Ad Folk

Talk Back

New Members

Teach Your Children Well . . .

Jersey Awards Call-For-Entries to be Mailed in Early January

Wake-Up Calls Draw an Eclectic Audience

Women Are Definitely Different
from Men. “Advertise Accordingly,”
Says Fran Lytle of G&M

2004 Hall of Fame

Programs and Fiscal Responsibility

Exploring the Ramifications of
Dealing with Copyrighted Works

Roving Photographer
Career Day 2003 Highlights

	Keynote SpeakerAnthony Hemsey, of the Anthem Portfolio Institute, addresses some 300 attendees at the 14th annual Career Day.
		Motivational Speaker Dr. Rob Gilbert, of MSU leads students through a game of Simon Sez.
		Portfolio Review with Karen DeLuca of Block Advertising.
		Radio Job Fair.
		Scholarship recipient Jessica Walsh, left, receives $2000 check from Career Day Co-Chairs Karen DeLuca, center, and Pat Tesman of Gianettino & Meredith.

Teach Your Children Well . . .

by Suzanne Poor
They’re bringing back the Western Canon in obscure places where people want to know the literary standards on which we base our language and its treasure chest of allusions.

According to a New York Times report a few years back, high school graduates considered not ready for a four-year institution were flocking to a night school class at Wilbur Wright Community College on Chicago’s North Side.

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Jersey Awards Call-For-Entries to be Mailed in Early January

You can expect your call-for-entries for the 36th Annual Jersey Awards to arrive in the mail shortly after the first of year.

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Wake-Up Calls Draw an Eclectic Audience

With the first round of educational breakfast meetings nearly completed and the second in its formative stages, Grace DePaola, chair, has deemed the return of the popular series a success.

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Women Are Definitely Different from Men.
“Advertise Accordingly,” Says Fran Lytle of G&M

Fran Lytle, Vice President of Gianettino & Meredith, told a luncheon audience of Ad Club members and guests November 12 at Mayfair Farms something most women have known since they were born. They’re not the same as men and we’re not talking biology here. According to Ms. Lytle, advertisers should market to women based on striking differences that range from listening skills to tasking.

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2004 Hall of Fame

The deadline for nominations for the 2004 New Jersey Advertising Club Hall
of Fame is December 19, 2003.

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Programs and Fiscal Responsibility

To combat the constant drain of money when people register for an Ad Club event and then at the last moment fail to appear, the Board of Directors has adopted a new fiscal policy.

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Exploring the Ramifications of
Dealing with Copyrighted Works

It wasn’t three tenors at the Ad Club’s October 14th Smartalk meeting at Mayfair Farms, rather four lawyers who addressed issues everyone confronts when using work created by another person.

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Dear Suzanne:
What a terrific honor! Many thanks for all your help and for my being selected into the New Jersey Advertising Hall of Fame.

Sharing this occasion with family, friends and colleagues was very special and I will always remember it fondly.
Thank you for making the evening a great success.

Warm regards,
John P. Manos

Dear Suzanne:
I wish to thank those members of the Advertising Club who so generously contributed towards Michael’s medical expenses.

You made our situation easier to bear and I will never forget your thoughtfulness.

God bless you!
Nancy Denny