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BILL
DeCORSO has been named partner at
BLOCK ADVERTISING & MARKETING, Verona.
DeCorso, who had been a designer in the agency’s
art department in the late ’70s, rejoined
Block in 1998 after serving as an art director
in NYC, where he held top creative positions at
various agencies. In 1992, he opened his own agency,
where he was successful in the launch of Barilla
pasta in the U.S. DeCorso & Partners, which
took Barilla from 138 in sales to No. 2 in just
10 months, grew under Bill’s leadership,
merged with Sukon Marketing Communication in 1996
and then was sold
in 1998. At Block, DeCorso has headed the food
and beverage division, which serves such clients
as Bindi Deserts, Bertolli Olive Oil, Distillerie
Stock, Hero Preserves, and Medaglia D’Oro
Espresso, among others.
The LUNAR GROUP,
Mountain Lakes, has been selected by the MURALO
COMPANY to work as agency of record in
the paint manufacturer’s advertising and
marketing efforts.
GIANETTINO & MEREDITH,
Short Hills, has announced the promotion of DONNA
ANTONIELLO from Marketing Coordinator to
Marketing Manager. A graduate of Montclair State
University, Ms. Antoniello has been with the agency
for three years. The agency has hired DEIRDRE
NISBET as a Media Planner/ Buyer, and DEBI
POST as Print Production Manager. Most
recently, Ms. Nisbet worked as an Advertising
Planner for Weichert. Ms. Post comes to G&M
from Line & Tone, where she was a production
specialist. The agency also took home seven Gold
and five Silver JASPER
Awards from the Jersey Shore Public Relations
& Advertising Association (JSPRAA) October
11th banquet at PNC Arts Center, Holmdel.
S3, Boonton, has
added Junior Art Director TRISHA
PAURELSKY to its growing creative department.
The agency also received three trophies at the
2002 JASPER Awards, gold in the categories of
magazine, packaging and catalog, and a silver
for a multi-media program.
The R&J GROUP,
Parsippany, has been chosen as agency of record
by SAINT CLARE’S
HEALTH SYSTEM. The agency will develop
integrated communications programs, including
print advertising, out-of-home, radio, public
relations support and special events. To kick
off the branding effort, R&J has created a
campaign with the tagline “We go beyond
medical care to medical caring.” The agency
recently won three American Graphic Design Awards
for its work for Minolta Corporation and Sharp
Electronics Corporation. R&J was recognized
with two awards for the Minolta digital camera
“DiMAGE X” campaign. A single award
was bestowed for the Sharp AQUOS brochure, a collateral
piece that also won Best of Show at the 2001 Jersey
Awards.
JOHN MANOS, President
and CEO of DKB AND PARTNERS,
INC., Morristown, recently received the
William L. Dickinson High School Hall of Fame
Award in acknowledgement of outstanding achievements
in the field of advertising. A 1976 graduate of
the Jersey City-based school, Manos was presented
with the award by Dickinson High School Principal
Robert J. Donato and Dr. Charles Epps, Jr., State
District Superintendent of Schools. Prior to being
named President, Manos served as the firm’s
Senior Vice President of Client Services for five
years. He also serves on the Board of Directors
of the New York Ad Club, American Association
of Advertising Agencies and Conserve Wildlife
Foundation, among others.
MASTERMINDS ADVERTISING,
Egg Harbor Township, has announced the promotion
of LANI HENTGES
to the position of Account Executive. Reflecting
its continued growth, the agency has also announced
several new hires: NOEL
GRODZIAK, Account Coordinator; GAIL
MURRAY, Traffic Manager; STEPHEN
PAYNE, Media Planner/Buyer; FRANK
SANTORO, Art Director; WENDY
SHEREDY, Accounts Receivable; JUSTIN
WAGNER, Network Specialist; and JENNIFER
MARTUCCI, Account Coordinator.
CREATIVE
MARKETING ALLIANCE, Princeton Junction,
has announced the addition of six new associates
to its team of professionals.
LORENE REDZINIAK, JEFFREY CUNNINGHAM and
MICHAEL MALONEY have
joined CMA’s Marketing Services Group, while
JENNIFER PERRERA, CHRISTINA
SEXTON and KATHERINE
WITTKAMP have joined CMA’s Association
Service Group. The agency also received six JASPER
Awards in five categories at the 25th annual JSPRAA
Awards October 11.
TURCHETTE ADVERTISING
AGENCY, Fairfield, which has been located
at 200 Fairfield Road for past 22 years, has relocated
to new corporate offices at 9 Law Drive in Fairfield.
By careful coordination before and during the
move, all client services continued uninterrupted.
The company’s phone numbers remain the same:
(T) 973.227.8080 and (F) 973.227.8342. n
A Time to Give
MICHAEL DENNY’s
sweet sounding clarinet has been silenced and
his witty pen stilled by a serious stroke. Although
he is recovering, the process is slow and tedious.
Long the songbird of the New Jersey Advertising
Club and a dedicated AdTalk staff writer, Michael
has entertained at countless events over the past
several decades, giving of his great talent to
lift our spirits.
Now it’s time to lift his. Although insurance
money is available, it is not sufficient to cover
all the medical expenses his family has incurred.
Unfortunately, the costs will continue to accumulate.
Accordingly, the Ad Club has established a fund
to help the family. Make checks out to the New
Jersey Advertising Club/Michael Denny Fund. Send
to Organizational Services, PO Box 6, Kearny,
NJ 07032.
Members of Mike’s Centennial Jazz Band
held a benefit jazz session December 8 at the
Springfield Knights of Columbus Hall. More are
planned. Stay tuned. |