Wake-Up Calls Continue to Grow in Attendance and Prestige

Using a printing term, Beth Riley, formerly with Verizon Mobile and now a sole entrepreneur, urged her audience to “schedule white space for yourself,” at the Ad Club’s 12th Wake-Up Call workshop held January 26 at Borders Books Music & Café in Livingston.
Among the many nuggets Ms. Riley shared were the need for prioritizing to-do lists, learning to say no, balancing between home and work, eliminating clutter in the mind and the workspace, creating action files, and understanding ourselves.

Elaborating on the white space theme, Ms. Riley offered tips on how to make and keep boundaries. Keep things simple, she admonished. “Don’t make mountains out of molehills; do what you can in an hour and start thinking about how you reflect yourself to others.”

Always return phone calls, she said, especially if you know the person. And if you’re making cold phone calls, find out the best time to call. Finally she suggested that the best way to create an enjoyable environment is to determine “what you value most and then make that a priority.”

Number 13 coming up soon

Wake-Up Call number 13 is scheduled for Wednesday morning, March 23, from 8 am to 9:30 am with the topic “How to Succeed in Business by Really Trying” with Lonny Strum, founder of the Strum Consulting Group. A longtime advertising executive, Strum was formerly CEO of RBT/Strum and is the former president of Earle Palmer Brown/ Philadelphia. At both he was instrumental in generating phenomenal growth. To register, contact Organizational Services at 201.998.5133 or online at njadclub.org.

return to March 2005 Adtalk