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Ad Talk March 2005

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In this issue:

President's Message

Ad Folk

New Members

April Smartalk to Feature Influential Women

May is Advertising Month for
Advertisers in New Jersey —
Pro-Bono Projects Launch the Effort

Wake-Up Calls Continue to Grow in Attendance and Prestige

Motherhood, Madness and the Media

Rosanio, Taeschler, Tesman, Dentino and Efchak Enter New Jersey Advertising Hall of Fame

Holiday Highlights December 2004


 

April Smartalk to Feature Influential Women

Sally Glick, Elizabeth Christopherson and Diane Turton, three of the 25 Women of Influence honored by njbiz February 8, will address Ad Club members and guests at a luncheon meeting April 13 at Mayfair Farms in West Orange.

As women are increasingly moving into areas of influence and decision making in corporate New Jersey and indeed throughout the world . . . read more

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May is Advertising Month for Advertisers in New Jersey —
Pro-Bono Projects Launch the Effort

In conjunction with the third annual May as Advertising Month in New Jersey, the NJ Ad Club has invited all the communications associations and organizations in the state to participate in Ad Club’s initial project into promoting advertising, communications and marketing in the state . . . read more

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Wake-Up Calls Continue to Grow in Attendance and Prestige

Using a printing term, Beth Riley, formerly with Verizon Mobile and now a sole entrepreneur, urged her audience to “schedule white space for yourself,” at the Ad Club’s 12th Wake-Up Call workshop held January 26 at Borders Books Music & Café in Livingston.

Among the many nuggets Ms. Riley shared were the need for prioritizing to-do lists, learning to say no, balancing between home and work, eliminating clutter in the mind and the workspace, creating action files, and understanding ourselves. . . read more

 

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Motherhood, Madness and the Media

by Suzanne Poor

I read in Newsweek that today’s moms are stressed out, tired, overwhelmed and losing sight of who they are. It doesn’t matter whether they’re professional women working in large corporations or stay-at-home parents. They’re complaining that motherhood isn’t at all what they expected.

Somehow they’ve become victim to the onslaught of messages sent from heaven. . . read more

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Rosanio, Taeschler, Tesman, Dentino and Efchak
Enter New Jersey Advertising Hall of Fame

Three women and two men have be inducted into the New Jersey Advertising Hall of Fame at ceremonies emceed by Herb Barry at Mayfair Farms in West Orange. The new entrants are Linda Rosanio, co-founder and CEO of The Star Group, Cherry Hill; Debra Taeschler, founder, president and CEO of the Gráfica Group, Chester; Patricia Tesman, senior vice president of Gianettino & Meredith, Short Hills; Karl G. Dentino, founder of Dentino Marketing, Jersey City; and Edward J. Efchak, vice president – marketing for the North Jersey Media Group, Hackensack. They will be enrolled by Dr. Alan Oppenheim, dean of Montclair State University School of Business, the new home of the Advertising Hall of Fame, and Karen E. Dennis, assistant dean. . . read more

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EDITOR
Suzanne Poor
Miller/Poor Associates

EDITORIAL STAFF
Miller/Poor Associates
Ralph Gonzalez

 


CONTRIBUTING WRITERS
Michael Schumacher
The Newark Museum

PHOTOGRAPHY
Suzanne Poor
Miller/Poor Associates
Karen DeLuca
Block Advertising

 

ART DIRECTION
Jay Winslow
Birdlow Associates

 

This newsletter is also made possible
through the continuing generosity of:

Printing: Graphic Color
Prepress: Birdlow Associates

Ad Talk

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