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Letters, Letters, Letters 

A volunteer organization like the New Jersey Advertising Club is always seeking new people to help promote itself, gain new members, find good writers for AdTalk, join a speakers bureau.

The organization’s letter-writing expert, Len Brown (he’s also a board of directors member), has composed compelling letters that all members have received via e-mail. Excerpts are recorded here.

Dear Colleague,
Wouldn’t you like to have the whole world know your name? We can start you on the way. The NJ AdClub is setting up a Speakers Bureau, offering speakers to groups like Rotary, Kiwanis, Chambers of Commerce and other business organizations.

You can be that speaker and the subject matter is your choice. What would you get out of this? Instant fame.
If you’d like to become a celebrity quickly, call Pat Hanley at 201.998.5133.

Or if you’d rather write than speak, we offer another opportunity. You can write for AdTalk. Call Suzanne Poor at 973.857.5161 for details.

Second letter deals with creativity

Dear Colleague,
How creative are you? If you think that you, or your agency, are capable of creating the most imaginative, attention-getting, knock-their-socks-off ads, we’ve got a proposition for you.

The NJ AdClub is looking for a few good ads promoting membership in the organization. A number of publications have offered us space, but we will create the ads. That’s where you come in. We’re offering this opportunity to our membership to create this campaign.

What do we get out of it? New members, attracted by your outstanding promotion. What do you get out of it? The opportunity to really cut loose with your creative juices and then get credit for it.

The ads chosen will carry a credit line identifying the author or agency. Interested? Contact Pat Hanley for details.
This letter ends with “Give it a shot.” So why don’t you?

Call today.

 

 

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